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Webfleet celebrates its 25th anniversary. The company, founded in Leipzig, has significantly shaped the development of fleet management technologies over the past decades since 1999. Today, Webfleet is part of Bridgestone and, with more than 60,000 customers worldwide, is one of the leading providers of fleet management solutions.
"Telematics has revolutionized the transportation industry – and Webfleet has been involved and shaping it from the very beginning," says Wolfgang Schmid, Webfleet Head of Central Region at Bridgestone Mobility Solutions. "Looking back, fleet management has fundamentally changed in recent years. In the beginning, pure tracking and tracing of vehicles was the main focus for fleet companies. Now comes the next level: connected data. Fleet management systems are becoming increasingly smarter. They connect vehicles, drivers, and headquarters, collect new data, and combine this data in completely new ways. This allows fleet and transport performance to be improved or made more efficient. This is already being successfully implemented in practice."
More efficient and productive – and more connected
In particular, vehicle, trailer, or tire data can provide additional information and insights. The increasing connectivity of these various data sources through a modern telematics solution like Webfleet enables fleet companies to continuously evolve and optimize key processes. As a result, fleet managers are able to manage their fleets more efficiently and productively and strategically plan the fleet composition. Additionally, drivers can be supported, and their work environment can be made simpler and safer.
“The big trend is to connect the data even more. Artificial intelligence will ensure that huge amounts of data are worked into concrete proposals that can then be evaluated and implemented by fleet managers,” adds Schmid. “Telematics always pays off when it comes to the challenges fleets bring. In particular, AI-capable solutions and electric vehicles will have a major impact on fleet management in the future. We can clearly see that collaborations with other companies open up new possibilities, allowing us to offer our customers new services and business models to best support them in these fast-paced times,” Schmid continues.
The development of Webfleet at a glance
- 1999 – Webfleet, one of the first SaaS fleet management solutions in the world, hits the market: DataFactory AG, founded in Leipzig in 1994, launches Webfleet 1.0 – the first central fleet management solution with a visual user interface. The software-as-a-service solution offers fleets an unprecedented scalability without the need for a local installation
- 2001 – Fleet managers and drivers come closer together: Webfleet, Blaupunkt, and Siemens jointly launch one of the first connected navigation systems that integrates location tracking with driver communication. Fleet managers and drivers can now collaborate more closely to operate more effectively, dynamically, and faster
- 2005 – Leading in the first wave of Track and Trace: TomTom acquires DataFactory and combines the Webfleet fleet management solution with TomTom and Link vehicle tracking devices. With connected navigation and order management, fleet companies gain a wealth of new information to make the right decisions more quickly
- 2006 – Europe's number 1: Webfleet grows through international expansions, acquisitions, and partnerships. With the introduction of TomTom Work, Webfleet becomes, according to its own statements, the leading fleet management solution in Europe
- From 2010 – Continuous innovation and growth: The Driver Terminals PRO 7100 and 9100 feature improved route guidance and faster route calculation to save time on the road. Through a sleek, user-friendly interface, drivers gain access to a range of features and tools that make their work safer and easier. Vehicle data is used for fuel optimization, eco-conscious driving, and driver training. With OptiDrive, Webfleet launches a comprehensive concept that helps drivers continuously improve their performance, make their journeys safer, reduce fuel consumption, and make their driving behavior more sustainable
- 2019 – Webfleet becomes part of Bridgestone: Another milestone in the company's history. Along with Bridgestone's modern tires, tire solutions, and retail network, Webfleet is now a key component in a comprehensive fleet offering
- 2020 – Take-off for electromobility: At the beginning of the 2020s, more and more companies recognize the advantages of electric vehicles. With Webfleet's fleet management solution, users can identify which vehicles in their fleet can be replaced by electric models, how to keep track of combustion engine vehicles alongside the electric fleet, and develop an efficient charging strategy that optimizes return on investment
- 2024 – Mobility solutions for the future: The integration of tire sensors, dashcams, AI, and IoT are fixed parameters for efficiency, safety, and sustainability in the fleets of the future
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