Volvo EX30 for free for 25hours hotel guests
At various locations in Germany, guests will soon have access to the fully electric compact SUV Volvo EX30 for free use. The debut will take place at the 25hours Hotel The Circle in Cologne, with other cities such as Berlin, Düsseldorf, Hamburg, and Munich to follow. According to Bruno Marti, EVP of Brand Marketing at 25hours Hotels, the concept of 25hours Hotels finds smart answers to the demands of urban, cosmopolitan travelers - the provision of the Volvo EX30 underscores this approach.
Whether for a private visit or a business stay, guests who check into one of the 25hours Hotels remain mobile without needing to organize a taxi, Uber, or rental car. Guests can simply use a Volvo EX30 and personally experience its full functionality for up to one day. Booking is conveniently done online, and the car key is handed over at the reception, where a brief introduction to the vehicle will also take place.
“Our smallest Volvo makes its next big splash: Following our 24-hour test drive campaign in the German Volvo partner network and the major Volvo Germany tour in the summer with nine stops, the new partnership with 25hours Hotels now marks the next step to further expand our visibility and perception as a leading e-mobility brand,” explains Herrik van der Gaag, Managing Director of Volvo Car Germany GmbH.
Currently, there are a total of 16 25hours Hotels in the German-speaking region as well as in Paris (France), Florence (Italy), Dubai (UAE), and Copenhagen (Denmark), which were created in collaboration with various designers. Each hotel therefore boasts an individual style and unique details, offering not just accommodation and breakfast but also a colorful potpourri of contemporary services – from restaurants, bars, and cafes to carefully curated shop offerings. According to Manager Marti, the Volvo mobility offer is the perfect complement to this.
At the start of the cooperation, Frank Schuran, Director of CX and Marketing Operations at Volvo Car Germany GmbH, and Bruno Marti, EVP of Brand Marketing at 25hours Hotels, defined the joint orientation of the partnership:
"The Volvo EX30 expands the versatile portfolio of 25hours services with an attractive mobility solution that all guests can use temporarily, depending on availability. As with every Volvo, they benefit from distinctive, Scandinavian-influenced design, comprehensive safety and comfort features, and unrestricted everyday usability – especially with a fully electric and locally emission-free drive."
A nice offer for all travelers staying in the hotel chain, but unfortunate that the offer will come at the expense of taxi operators...
Translated automatically from German.Elektromobilität , Newsletter Elektromobilität , IAA Mobility , SUVs und Geländewagen , Hybrid , Antriebsarten, Kraftstoffe und Emissionen , Oberklasse- und Sportwagen , Carsharing , Autonomes Fahren (Straßenverkehr) , Ladeinfrastruktur , Verkehrspolitik , Formel E , Brennstoffzellen , Fahrzeug-Vernetzung und -Kommunikation , Fahrzeuge & Fuhrpark , Automotive-Messen & Veranstaltungen , Pkw, Kompakt- und Mittelklasse , Minis und Kleinwagen , E-Auto-Datenbank, E-Mobilität-/Automotive-Newsletter, E-Auto-Tests