Sono Motors Sion: Last Rescue or Death by Instalments?

The Munich-based provider of solar mobility solutions Sono Motors announced today the extension of its #savesion campaign as discussions with potential investors progress.

"Our plan to send a clear signal to the market and investors with growing reservations, payment commitments, and additional funds amounting to almost €50 million seems to be working. We are in ongoing discussions with potential investors and believe that with the extension of the campaign, we can reach our goal of €100 million and continue the Sion program. The commitment of thousands of community members has once again demonstrated the demand for the Sion. The determination we feel in thousands of calls, emails, and personal conversations with the community, combined with the interested feedback from numerous potential investors, encourages us to continue both the campaign and our fight for the Sion - our affordable, climate-friendly, and unique mobility solution," says Laurin Hahn, co-founder and CEO of Sono Motors.

The ongoing #savesion campaign emphasizes the uniqueness of Sono Motors as a true community brand. To date, the more than 44,000 Sion reservations include approximately 21,000 private reservations with down payments, over 1,500 new private reservations made during the campaign with down payment commitments so far, and approximately 22,000 non-binding B2B pre-orders. These reservations and pre-orders represent a potential net sales volume of about €1 billion, assuming all reservations result in a purchase. Since the campaign began in December 2022, Sono Motors has recorded more than 1,500 new private reservations for the Sion – the largest increase in B2C reservations month-on-month since the company's IPO. The campaign began on December 8, 2022, and will now be extended by one month until February 28, 2023, as per the terms and conditions.

“Every single day that we invest in the future is worth it. That's why we have decided to extend the campaign. On our Europe-wide tour, we have already met more than 5,000 people in 13 different cities,” adds Jona Christians, co-founder and CEO of Sono Motors. “Thousands have experienced the Sion firsthand during test drives. We have just announced 12 more stops. We owe it to these pioneers not to give up now. We owe it to them to allocate more time to activate even more people who want to revolutionize mobility. It is now up to all of us to fight. To fight for the Sion, for the future, and for a world without fossil fuels.”