Presentation of the Ford Puma Gen E: Generation Giga carries a lot of hope
Giga instead of Mega – the smallest Ford makes a big splash when it comes to trunk volume. 523 liters are impressive for a 4.2-meter compact, and there's also a frunk under the hood. Ford has engineered it millimeter-perfectly between the drive and the climate box to provide space for the charging cable, the trailer hitch (it can tow up to 750 kg), safety vests, and other small items. This makes the Puma a true space user, even if it remains more stylish than generous in the rear for its size.
Inside, the "soundbar" from the larger models was adopted
Stylish also fits the interior, where the "soundbar" from the larger models was adopted, along with a 12-inch central screen, good seats, and two-tone dashboards and door panels, making Ford's smallest feel well-appointed. The infotainment is as familiar as the chime of open doors. Nevertheless, the latest generation of the Ford SYNC 4 infotainment system, including cloud-based navigation, was provided. Plus, smartphones can be wirelessly connected via Apple CarPlay and Android Auto. We also assume Alexa Built-in is reasonably comprehensible. In the rear, black hard plastic shells cover the doors, and seating remains rather cramped – the switch to electric didn't provide an advantage there.
The switch to electric brought more trunk volume
However, it did in the trunk, where the mega box became a gigabox, offering 145 liters of volume. So, up to 523 liters of trunk volume remain behind the rear seats if you position them steeply – quite spacious! This was made possible by the removal of the exhaust system, including the muffler, allowing the practical plastic box to be extended to the right. The tank could also be dispensed with. Finally, the promise is fulfilled to generate more interior space with electric drive.
Externally, the front and roof spoiler were changed for better aerodynamics
However, the front was also changed in this process: Except for an air intake at the bottom, the front is closed in the Mustang Mach-E style, and the rear spoiler on the roof hugs the back of the big cat a bit tighter for better aerodynamics.
Instead of a combustion engine in its belly, it carries a smaller electric motor there and a 43-kWh battery under the smoothed floor, which, with a consumption of 13.1 kWh, is supposed to bring a range of up to 376 kilometers according to WLTP. In reality, even in the nasty cold and wet winter, close to 250 should remain, even though there's unfortunately no heat pump. However, it can charge at up to 100 kW, allowing the battery to go from 10 to 80 percent in about 23 minutes, or in other words: Up to 124 kilometers of range can be charged in ten minutes.
Sssssst: Acceleration is slightly faster than in the ST
With a maximum of 168 PS, which is an odd 123.5 kW, and up to 290 Nm, the nearly 1.6-ton "lightweight" Puma is always poised: It is supposed to hit 100 km/h in eight seconds, and it's limited at 160 km/h – fitting!
The configuration was reorganized analogous to the Capri: into "Puma" and "Premium," plus a bit of accessories, and it's done.
This in turn helps to reduce variant and logistics costs. Still, they couldn't price it under 36,900 euros without discounts, which is rather expensive for the small one. At least Ford was able to lower the leasing rates to 299 euros per month, with a 48-month term and 40,000 km total mileage. The leasing rate is exclusive of the delivery and registration costs and a leasing down payment of 3,000 euros.
Incidentally, the small predator is being built with the long-standing partner Otosan, who also took over the Romanian plant in Craiova. This is where the Puma Gen E rolls off the assembly line together with the Tourneo/Transit Courier. Which means Ford has also gained some "leeway" here, should the European business be scaled back even further.
What does that mean?
The Puma has been subtly facelifted and optionally electrified. And hopefully, it will be Ford's snappy, affordable alternative in the entry-level electric segment, even though it may still be too expensive for many former Fiesta customers and too small for many former Focus customers. Nevertheless, it has now become giga(!)important for Ford, which is currently in a sort of "free fall" in Europe due to various wrong management decisions. Looking ahead, development is now also supposed to be withdrawn from the EU. Which also means Ford, who laid the foundation for the long-successful production in Cologne-Niehl in 1930, is more and more saying goodbye to the EU. It's a shame once again. This puts Ford in line with other US companies, which one always had the impression never really understood the EU market. It's a shame because Ford was different here. The continuous shrinking of the EU branch is definitely not a good sign!
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