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Juice Technology AG: Expansion into the UK and Ireland

The Swiss are expanding into the Anglo-Saxon region and establishing the subsidiary Juice UK and Ireland Ltd with its headquarters in London.

Under Power: Juice Technology Expands to London. | Photo: Lachlan Gowen/Unsplash
Under Power: Juice Technology Expands to London. | Photo: Lachlan Gowen/Unsplash
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Gregor Soller

Juice continues to expand: Christoph Erni, CEO and founder of Juice Technology AG, is convinced:

“The revolution of electromobility is a fact. To facilitate a fast transition for people, not only are stationary charging stations like the Juice Charger me needed, but also portable wallboxes like the Juice Booster 2. Juice has been established in the industry for nearly eight years and can therefore offer competent know-how and proven Swiss quality.”

Accordingly, the Swiss have issued a bold motto for their next location:

“The juice is already there, all you have to do is make it accessible.” 

From 2022, every new or newly renovated building in the UK is to have a charging point

In 2021, the number of public charging stations in the United Kingdom increased by one third. There are now 28,000 public charging points for electric vehicles in Great Britain, 5,100 of which are for DC charging. Including the charging infrastructure installed in private homes and businesses, the country has a total of nearly 250,000 charging points. The British government plans to create 145,000 additional charging points per year and to equip every new or newly renovated building with charging facilities from 2022 onwards. The goal is to advance decarbonization and accelerate the transition to electric cars.

Nevertheless, it will still take some time to build a comprehensive charging infrastructure. According to Juice, it is not necessary to drive to a public charging station just for a daily charge for 30 to 40 kilometers of range. It is sufficient to plug in the car at the employer's during the day or at home at night. On the one hand, charging time is not relevant here, and more frequent, slow AC charging also protects the battery.

There are still many gaps in the charging network in the UK and Ireland

Portable wallboxes fill gaps in the charging network by enabling charging exactly where the car is parked for a certain period. Their spread allows for a quick, flexible, and cost-effective transition to electromobility. With the Juice Booster 2, charging is even possible safely at a conventional 3-pin household socket. The mobile wallbox complies with all applicable standards, as confirmed by the neutral technical testing organization TÜV Süd, which is experienced in e-mobility. This gives customers the assurance that they are using a safe device. The 3-in-1 charger has numerous safety features such as earth conductor monitoring, DC residual current protection, and patented temperature monitoring directly at the plug pins.

Juice places great importance on delivering solutions that are best tailored to the needs of its customers. Therefore, the company offers a wide range of charging solutions – from mobile AC and DC chargers and charging accelerators for single-phase charging cars to smart fixed charging stations – for customers on both sides of the Irish Sea.

What does this mean?

Juice Technology AG is gradually closing its “gaps” in the presence network and thus the charging networks of potential customers. To be able to respond more quickly and competently to regional conditions, they have now established a subsidiary in the UK and Ireland.

Translated automatically from German.
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