IAA Mobility 2023: The Power of Magna – safer, cleaner, better

Vice President Europe Uwe Geissinger emphasizes the importance of the automotive industry for Europe. Magna is one of the largest automotive suppliers and manufacturers in the world and is leading in key technologies. In his view, production should also remain in Europe – Magna is currently building a new plant for electric motors in a joint venture with LG in Hungary, creating European jobs.

Car of the Future

According to Senior Vice President Jörg Grotendorst, the car of the future doesn't actually exist. Rather, there are many vehicles of the future, ranging from micro cars to autonomous shuttles and trucks, and perhaps even urban air taxis or supercars. Individualization is increasing, and connectivity and environmental friendliness are becoming more important. Here, Magna is focusing on e-mobility.

The already presented innovations such as Mezzo Plus, where the front of the vehicle can become a communication area, and the Morphing Surfaces – various surfaces at the front of the vehicle can deform as needed to, for example, change the aerodynamics – can be seen live at the trade fair.

Camera Module with Long Range Vision

The new camera generation will first be installed by a European OEM, Grotendorst explains. The complete forward-facing camera system offers a wide field of view with opening angles of 120 degrees horizontally and 48 degrees vertically. This allows for the extensive perception of obstacles located more than 160 meters in front of the vehicle as well as the detection of lateral objects, such as traffic lights, emergency vehicles, and cut-in vehicles. The camera offers a resolution of eight megapixels.

The Gen5 front camera module system is manufactured in Magna's plants in Germany, Slovakia, and China. It features a resolution, a frame rate of 36 frames per second, and a full-color image. The microcontroller is scalable for sensor fusion with up to five radars.

“We are committed to offering state-of-the-art solutions and innovations that prioritize the safety of all road users,” explains Sharath Reddy, Senior Vice President of Magna Electronics. “With our latest generation of front camera modules, we advance driver assistance by providing essential functions that keep the driver alert and give them real-time insights into the traffic, thereby offering a comprehensive understanding of their surroundings.”